Monday, January 4, 2010

2010, The Year of Data

What excites us about this upcoming year is not only the prospect of a better economy, but one that will prosper with the help of maturing information technology.  Though it can be extremely helpful, too much irrelevant data can be disruptive. Today, an average American consumes approximately 34 GB of data and about 100,000 words per day!

As we come back from the holiday break, most of us are undoubtedly sifting through the piles of data we left off from last year. We’re neck deep in an age where we’re constantly bombarded with emails, text/instant messages, spreadsheets, reports from last week, and status updates from friends and colleagues.

This seems to be the way of life now, so how do we deal with it?

We recently came upon a TED lecture by Beau Lotto on optical illusions, and what he says about general and sensory information struck a chord with us and what we do here at Channel Dynamix. Here's a snippet:

"There's no inherent meaning in information, it's what we do with that information that matters. So how do we see? Well, we see by learning to see. So the brain evolved the mechanisms for finding patterns, finding relationships in information and associating those relationships with a behavioral meaning, a significance by interacting with the world."

This is why we work to develop tools like Matrix for Business (MxB), that allow you to analyze your data and view it in a context that provides meaning.  MxB lets you visualize trends and filter data to find relationships within the data that's important to you. This work is meaningful to us, and we'll continue to make MxB the premier data integration and analysis platform for SMBs.

At Channel Dynamix, we also create websites and intranet portals that allow you to interact, organize, and share information with the public and your colleagues.  Furthermore, we manage networks and servers to protect, store, and control the information you do share.  In 2010, rethink the way you analyze, interact, and manage your data.  Ask us how we can help.

Finally, let's celebrate this year's many binary days: 010110, 011010, 011110, 100110, 101010, 101110, 110110, 111010, 111110, and may we all enjoy a prosperous new year!

To listen to the full Ted Talk lecture, click here:
Beau Lotto: Optical illusions show how we see | Video on TED.com